Independent product trials

Don't trust
reviews. Demand PROOF.

Viral products make big promises. We buy them, recreate the claim, and publish what happened — no paid verdicts, no borrowed hype.

How we test

Every claim starts guilty.

We don't start with a star rating. We start with the advertising, then make it earn the conclusion.

01

Buy independently

Where possible, we buy the same product a shopper can buy. If a product is provided, we say so.

02

Publish the protocol

Each case file explains the claim, test conditions, methodology, and known limitations.

03

Keep verdicts unbuyable

Manufacturers cannot purchase a passing verdict, edit findings, or determine the outcome.

A verdict is not a promise of perfection. It is the result of a specific, disclosed test at a specific point in time.

The database

Case files

A searchable record of the claims we put under pressure. Nothing gets a verdict before it earns one.

Case status / pending selection

The first tests are being selected.

We're reviewing the products and claims shoppers keep sending us. When a test is ready, the complete record — protocol, limitations, evidence, and verdict — will live here.

Nominate a product

Verdict key

  1. PROVEN

    Finding

    The claim held up under the published test.

    The recorded conditions supported what the advertising promised.

  2. QUESTIONABLE

    Finding

    Some of it worked. Important context did not.

    The result needs limits, qualification, or a different expectation.

  3. BUSTED

    Finding

    The evidence did not support the advertising.

    The stated claim did not hold up when we tested it as advertised.

Future case files may include buying links. If they do, we'll clearly disclose any affiliate relationship before you click. We do not display affiliate links before a real test is published.

Community leads

Submit a product for trial.

Send the product ad, listing, or promise that keeps following you around. It's a request, not a guarantee of testing — but the strongest leads help set the docket.

Required fields are marked with an asterisk. This is a request, not a promise of testing. If you share an email, we use it only to confirm your submission.

Follow the record

Get new verdicts, not more noise.

A short note when a new case file goes live. No manufactured urgency, no product blast.

We only record your email for new case-file updates. No product promotions.

    Proof | Every Claim Starts Guilty